IWC Cal 89 Ref. Cal 89

Why Are Watches So Expensive?
I get asked this question a lot so I figured I would simply layout a number of the reasons why watches are expensive in an article. There is a threshold issues though - and that is between "expensive" and "overpriced." Those two items are not mutually exclusive, and are different.Expensive just means that something costs a lot, but there is good reason for the price. Overpriced means that something simply has a cost that is vastly in excess of the materials cost + marketing costs + development costs + manufacturing cost + distribution costs + fair profit. Expensive watches and overpriced watches are very common. And unfortunately overpriced ones are too common. At the same time, you need to ask yourself, "if a brand asks a certain overpriced amount for a watch, but is still able to sell them, can you still regard the watch as being overpriced?" The answer is yes, but you still want the watch, don't you?I will now go ahead and list many (but not all) of the reasons that watches are so e

A couple of salty sea-dogs
Having seen an old Submariner advertisment referring to the watch as 'salty', i got to thinking during an idle moment!

Glasses
OK, well my eyesight has changed and the funny thing was once I got GlassesI was surprised how good looking my ORIS TT really is. Amazing what you see when you can see clearly. I may have to retake photos when I get time, I'm sure it was affecting my photography.

Watch Product Placement
Hey guys, just wondering what product placement for watches you have seen in movies/tv. My first example is from HBO's Entourage (notorious for product placement). Sometime during last season, every character started wearing an Audemars Piguet. Ari is given a gold Royal Oak as a gift and is told that it is "perhaps the finest timepiece in existence". Earlier, when Ari is meeting with a friend who has financial problems, his assistant says "maybe you shouldn't wear such a nice watch so he doesn't feel bad", to which Ari replies, while giving him his credit card "Go down to the jewelry store and grab me a stainless Rolex". Obviously an attempt to suggest that the real bosses don't wear Rolexes, they wear AP.My second example is from Ironman. There is a point where Tony Stark looks at his watch and the camera switches to a perfectly clear and long close-up of his watch, a gold Hublot Big Bang.

AP ROC 26300 Question
Hi everyone i just passed local used watch shop today and i saw this AP ROC not sure about the REF but the closest is 26300 it wears very nice and almost pull the triggerbefore i make decissions what to look when buying it?what is the fair price for it , i know it's expensive to service an AP watch but the shop owner guarantee the the unit function well thanks in advance