Patek Philippe Nautilus

Million Dollar Club 2012: Watch Advertising at All-Time High
In an exclusive report in the upcoming May-June issue of WatchTime, we reveal which watch brands are spending the most on advertising in 2012, a record year for watch-company ad spending, and we provide a complete list of the 60 brands that spent more than $1 million on ads. Watch brands spent more on U.S. advertising in 2012 than ever before. Total spending reached $399.74 million, up 9.3 percent over 2011, according to Kantar Media, which tracks advertising across all media channels. Sixty watch brands spent more than $1 million on advertising, up from 54 brands in 2011. To make the list of the Top 25, a firm had to spend over $3.63 million compared to $3.43 million a year earlier.Ad spending was up for the third consecutive year, after falling sharply in the recession year of 2009. The 2012 total surpassed the previous record of $388 million set in 2007, and was a sign of a continuing recovery in the U.S. watch market.The big spender last year, as usual, was Rolex, with a U.S. ad bu

My name is Steve but you can call me S
I would like to introduce myself, something I haven't done on other forums cause I can mostly be an idiot at times and forget to do the proper thing. My name is Steve but you can call me S if you like. I like Omegas, vodka, whiskey, tequila, Canadians, Sponge Bob and good cigars. My wife's name is Kathleen and she makes the best home made Eggo waffles in the world and won't share her secret how she makes them with me. I hate cops but I think firemen are cute. I can be opinionated at times so I believe anyone with the last name of Moose has a lot of explaining to do. Well that is about it for now except I'd like to ask " Will this be the last freaking forum move I'll have to make"?LoveS

My watch case
I'm heading out of state for the holidays and wanted to bring some watches, but I dont have a travel case. So, I adapt - I'm using my small travel humidor!Sent from AtlantaDave's iPhone 4 using Tapatalk

New additions to the PAMily - 127 and 372
Joining my 510 and 210.

Selling your first watch do or don't?
Hi all,I'm new on the forum. I own a submariner no date, bought it new on my 18th. Now looking for something else, like the new daytona (paying the jackpot) of the new sky dweller in steel.But what to do with my old watch? Sell it and regret later or save more money and buy the new watch as an extra watch. Please give me some adviceThanks all !